Project overview

Auric & Co.

Niche: Jewelry

Budget: USD $9,000

Timeline: 3.5 months

Year: 2010

Service Type: 1:1 Consulting

Project Intro

Auric & Co. had stunning pieces and a social presence that wasn't doing them justice. They came to me for 1:1 consulting to figure out why their content wasn't converting — and to build a strategy and creative direction they could actually run with.

creative brief

Position Auric as the go-to for dainty, everyday fine jewelry among millennial women — standing out in a saturated niche with a small budget and no dedicated content team. They needed a visual direction, not just a strategy.

my approach

Full Instagram & TikTok audit, then a custom growth strategy paired with a content direction guide — mood boards, specific photo and video concepts, shot list suggestions, and caption frameworks. Not just when to post, but exactly what to create.

delivered

Full social media audit report with actionable findings

Custom content strategy deck with 4 defined content pillars

2 x 60-minute 1:1 strategy sessions with recorded replay

Logo of a jewelry brand.

Auric & Co.

TOOLS & Platforms USED:

Notion

85%

Instagram

90%

Loom

75%

CAMPAIGN RESULTS:

+850K

Total No. of Views

+7K

Growth in Followers

+52%

Engagement Boost

+36%

Conversion Boost

view the complete project gallery

A young person poses thoughtfully with one hand on their chin, wearing a white top against a neutral background.

book a call!

let's start working together

You're only a click away from the social media presence of your dreams! Don't wait, book a free 1:1 call now.

Only 2 slots remain for November.

Young woman with a fresh face and colorful skincare patches applied on her cheeks, looking softly at the camera.
A smiling person wearing a pink dress in front of a pink background with blooming flowers.
  • Let's work together

questions clients ask

Frequently asked questions

Q1: Do you offer one-off services?

Q2: What is your pricing?

Q3 Do you work with global clients?

Q1: Do I really need a social media strategist?

Project overview

Auric & Co.

Niche: Jewelry

Budget: USD $9,000

Timeline: 3.5 months

Year: 2010

Service Type: 1:1 Consulting

Project Intro

Auric & Co. had stunning pieces and a social presence that wasn't doing them justice. They came to me for 1:1 consulting to figure out why their content wasn't converting — and to build a strategy and creative direction they could actually run with.

creative brief

Position Auric as the go-to for dainty, everyday fine jewelry among millennial women — standing out in a saturated niche with a small budget and no dedicated content team. They needed a visual direction, not just a strategy.

my approach

Full Instagram & TikTok audit, then a custom growth strategy paired with a content direction guide — mood boards, specific photo and video concepts, shot list suggestions, and caption frameworks. Not just when to post, but exactly what to create.

delivered

Full social media audit report with actionable findings

Custom content strategy deck with 4 defined content pillars

2 x 60-minute 1:1 strategy sessions with recorded replay

Logo of a jewelry brand.

Auric & Co.

TOOLS & Platforms USED:

Notion

85%

Instagram

90%

Loom

75%

CAMPAIGN RESULTS:

+850K

Total No. of Views

+7K

Growth in Followers

+52%

Engagement Boost

+36%

Conversion Boost

view the complete project gallery

A young person poses thoughtfully with one hand on their chin, wearing a white top against a neutral background.

book a call!

let's start working together

You're only a click away from the social media presence of your dreams! Don't wait, book a free 1:1 call now.

Only 2 slots remain for November.

Young woman with a fresh face and colorful skincare patches applied on her cheeks, looking softly at the camera.
A smiling person wearing a pink dress in front of a pink background with blooming flowers.
  • Let's work together

questions clients ask

Frequently asked questions

Q1: Do you offer one-off services?

Q2: What is your pricing?

Q3 Do you work with global clients?

Q1: Do I really need a social media strategist?

Project overview

Auric & Co.

Niche: Jewelry

Budget: USD $9,000

Timeline: 3.5 months

Year: 2010

Service Type: 1:1 Consulting

Project Intro

Auric & Co. had stunning pieces and a social presence that wasn't doing them justice. They came to me for 1:1 consulting to figure out why their content wasn't converting — and to build a strategy and creative direction they could actually run with.

creative brief

Position Auric as the go-to for dainty, everyday fine jewelry among millennial women — standing out in a saturated niche with a small budget and no dedicated content team. They needed a visual direction, not just a strategy.

my approach

Full Instagram & TikTok audit, then a custom growth strategy paired with a content direction guide — mood boards, specific photo and video concepts, shot list suggestions, and caption frameworks. Not just when to post, but exactly what to create.

delivered

Full social media audit report with actionable findings

Custom content strategy deck with 4 defined content pillars

2 x 60-minute 1:1 strategy sessions with recorded replay

Logo of a jewelry brand.

Auric & Co.

TOOLS & Platforms USED:

Notion

85%

Instagram

90%

Loom

75%

CAMPAIGN RESULTS:

+850K

Total No. of Views

+7K

Growth in Followers

+52%

Engagement Boost

+36%

Conversion Boost

view the complete project gallery

A young person poses thoughtfully with one hand on their chin, wearing a white top against a neutral background.

book a call!

let's start working together

You're only a click away from the social media presence of your dreams! Don't wait, book a free 1:1 call now.

Only 2 slots remain for November.

Young woman with a fresh face and colorful skincare patches applied on her cheeks, looking softly at the camera.
A smiling person wearing a pink dress in front of a pink background with blooming flowers.
  • Let's work together

questions clients ask

Frequently asked questions

Q1: Do you offer one-off services?

Q2: What is your pricing?

Q3 Do you work with global clients?

Q1: Do I really need a social media strategist?

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